Tuesday, April 25

Scary Happens

When I settle in for some TV viewing, I don't expect that much. It's all reality television or the same plot sitcom, different channel, different day.
When it comes to the ads, I always think they are on some sort of brainwashing loop. How many times have I seen that stupid girl dancing to 'My Humps' in a dressing room for Verizon. Gee.
Until recently...

Have you seen the new VW commercials? Not the Pimp My Ride German guy--what is up with that, anyway? Seems that VW has chucked its 'Drivers Wanted' campaign for edgier in your face car crashes in 'Safe Happens'. And they are highly disturbing.

One is where there are 2 men discussing how many times a girl can say 'like' in a sentence. The camera is in the car with them and it’s like a fly on the wall view of an actual conversation, then BOOM, the passenger side is crashed by another coming vehicle. I've seen the Dummy car crash commercials of the early 90's and those were hard to take, but these VW ones, holy crap. You see the actual real live human being being hit and airbag in his face, from the point of view of actually being in the car.

Then there is the one with the woman and man; they are out driving late night and BOOM! They, too, hit.

I wouldn't mind if I was getting a warning at the start of the commercial, seriously.

Each one starts out innocently enough like some cute off the wall ad for something or the other.
Then ends, in what I am thinking some VW marketing exec thought would be tongue in cheek: each victim is seen outside the car crash, saying "bleep" and it cuts to the "Safe Happens" screen.

So we'd all be safer in a VW. Got it?
But I am disturbed. VERY disturbed. Just had to vent and get it out there.

1 comment:

twisted panties said...

I haven't seen it come across my television yet, but I watched them on the Today show the other morning. Very disturbing.